Bravura LEADS™

Trade Show Lead Retrieval Software: Capture, Qualify, and Sync Exhibitor Leads in Real Time

Exhibitors at conferences and trade shows lose ROI when lead capture relies on business card collection, manual badge scanning apps, or disconnected spreadsheets. By the time a show ends, leads are cold, notes are missing, and CRM import is a manual reconciliation exercise. Bravura LEADS™ is trade show lead retrieval software built into the same platform that manages event registration, attendee check-in, and the mobile event app — so every badge scan is connected to a complete attendee record from the moment it happens. Bravura Technologies has delivered lead retrieval for Fortune 500 exhibitor teams and large association trade shows for nearly 20 years, with a 90%+ client retention rate and dedicated onsite support at every deployment.

LEADS™ AI and Year-Round Lead Retrieval Capabilities

Bravura LEADS AI™ applies AI-driven conversation intelligence to help exhibitors prioritize the highest-value prospects at each event, surface talking points based on attendee profiles, and respond to leads faster with data-backed context. Bravura LEADS AI™ processes booth scan data at events. LEADS365™ extends lead retrieval beyond individual events — providing CRM-integrated lead tracking and engagement tools that maintain consistent exhibitor-to-prospect follow-up across all events attended throughout the year, from trade shows to corporate conferences.

Publish Profile

Exhibitors build out rich company profiles with product listings, special offers, and downloadable marketing materials — all accessible to attendees through a self-service portal. Used by Fortune 500 exhibitor teams and association trade show organizers running 50+ exhibitor deployments annually.

Manage Leads

Exhibitors qualify every booth scan in real time: assign customizable lead scoring attributes, add context notes during the conversation, and immediately message or schedule a follow-up appointment through the Bravura mobile event app — before the prospect has left the trade show floor.

During and After Event

Every lead scanned at the event is available in real time through the exhibitor dashboard. Exhibitors export qualified lead records directly to Salesforce, Excel, HubSpot, and other CRMs with one click — no manual data entry, no post-show cleanup. A central online exhibitor console extends lead visibility and management across multiple events in the same program year.

Bravura LEADS™ Exhibitor Features

Works fully offline — no Wi-Fi required on the trade show floor; leads sync automatically when connectivity is restored

Track attendee profile views and exhibitor page engagement — see which prospects are researching your booth before the show

Real-time insights and lead analytics dashboard

Qualify leads with customizable attributes and scoring

One-click export to Salesforce, Excel, and CRMs

In-app messaging and appointment scheduling

Central console for cross-event lead management

In-app note-taking during booth scans

Bravura LEADS™ Event Organizer Benefits

Dedicated on-site support at every event

Included at no additional platform cost — unlike Cvent’s paid exhibitor portal or standalone lead capture apps, Bravura LEADS™ is bundled into every trade show deployment

Pre-sell lead retrieval licenses to exhibitors before the event — a proven sponsorship revenue line for association trade shows and corporate expos

Bundle lead retrieval into tiered sponsorship and exhibitor packages to increase total show revenue per exhibitor

“You and your team did a phenomenal job helping us with the process. You were so great to work with and went above and beyond for our exhibitors. The success of our conference greatly relies on wonderful partners like you!”

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